Snap Inc., the company behind Snapchat, went public on Thursday, filing for a $3 billion IPO. Initially priced at $17/share, the company currently has a cool $25 billion valuation.
In the 24 hours since $SNAP debuted on the market, shares have soared upward, first by 44%, then by another 10.6%, going for a price of approximately $27 per share at the time this was written.
Facebook attempted to buy out Snapchat in 2013 for $3 billion dollars, but Evan Spiegel, the then 23-year-old CEO of Snapchat, rejected it, calling it a “short-term gain.”
I guess he was right.
Interested in learning more about Snap Inc.? Check out our article about another one of their products, a wearabl camera called Spectacles.
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Today, Instagram announced a feature that allows for a carousel of up to ten photos and videos to occupy the same post.
Like its previous implementation of this feature with Sponsored posts, folks will be able to swipe through multiple images or videos without leaving the same post. At release time, this support square images and videos with no announced plans to support landscape- and portrait-oriented media.
To access this, head to where you’d make a post, then make sure you have the Library tab open. You’ll see a carousel icon near where the Layout icon currently sits at the bottom right corner of the photo.
Choose up to ten photos and videos, then choose next to adjust and edit them as you would normally. Once you’ve posted, you’ll notice indicators on the post in your profile and in your home feed that more than one image or video is included.
This feature is rolling out to accounts across the world, so you may see posts in your feed that include this before the feature reaches yours.
All images via Instagram.
This sprightly device was previously only accessible in strategically-placed, actually kind of adorable, temporary “Snapbot” vending machines, Spectacles are currently available in three different colors to customers in the United States for $129.99.
The Spectacles brand was announced in late 2016 as a hardware extension to the (then newly-minted parent company Snap Inc.’s) Snapchat app. Its job is to wirelessly capture 10-second snaps to be sent directly to your phone’s Snapchat Memories feature, which can then be shared to your Story and your friends.
Interestingly, these snaps will have a circular aspect ratio, allowing the footage to be viewed from a phone in both portrait and landscape orientations.
Would you buy an external camera for Snapchat?
PS: Don’t let my hipster post title give off the wrong impression — I totally know what these are, and I totally ordered a pair just prior to writing this article. I’ll be posting some updates on my Snapchat as soon as I get them!