Facebook LIVE REPLAY
(00:00- 19:44) Welcome! / Introduction
-Official hashtag = #FlipTheFeed.
-The newsfeed is where people spend the majority of time on Facebook.
– Do you want gimmicks or principles?
-You can’t collect likes, comments, and shares and pay your bills with them.
-To Get People to Show Up, Keep Doing it.
(19:44-30:27) Principle #1: You Provide Hope
-Is Facebook a gaming app to you or a business tool?
-People don’t want a product or service, they want a solution to their problem.
– Connect it to Hope!
-Ask why three times.
-To use tips, tricks, and hacks, you can’t forget the fundamentals or it won’t work.
– You provide sleep, not mattresses.
-How many business versus personal posts? (#QuitTheRatios)
-Hello Adventurer, Not Hello Adventurers!
(30:27-59:30) Principle #2: Water the Things You Want to Grow, Starve the Things You Don’t
-Put out what you want to receive without any expectation that you will receive it back.
-You speak out the world that you want to step into each day.
-Logos- Your Words Become Your Logos
– What are you known for?
-Take an extra two seconds.
-There is enough opportunity for all my friends and all my enemies to win.
-You only have a certain amount of hugs to give per day. Don’t waste your hugs.
-Social Media Isn’t About Broadcasting, It’s About Listening.
-Your interaction makes someone feel acknowledged.
-Wait to engage.
-If you wave at someone, they probably will wave back at you.
(59:30-1:05:16) Biggest Algorithm Tip, Trick, and Hack
-Recent engagement is one of the highest factors.
– Doesn’t have to just be on your own posts.
-Connecting People Who Can Help Each Other Story
(1:05:16- End) Closing Announcements!
What are your *aha* Moments?
Post Your Ah-Ha Moment
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- Social Media MUST READ
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- Use Aviary to Enhance Your Photos
- Hacker Links!!!